Hello Cisco!

I am very excited about this opportunity. Thanks for taking the time to look at my work.
I have pulled together some of my work that I think is most relevant; either from a one-to-one comparison, or a creative “wow” stand point. First up is my latest creative reel.


DataRobot

At DataRobot I oversaw the brand and creative output ranging from banners ads to product launch events, customer stories, and our thought leadership property, More Intelligent Tomorrow. Want more DataRobot, click here.

 

DataRobot/Daitch Overview

DataRobot/McLaren Customer Story

MIT Trailer

Here are a few graphics, we used these for headers and promo posts for More Intelligent Tomorrow and our partnership with McLaren F1 Racing.

Face Retirement

This is a project I am very proud of. It’s a great story of using strategy, creativity, psychology, technology and a dash of humor to create a huge brand impact that drove meaning business results. File this one under “wow.” More Merrill Edge work this way…

Frame Breakers

A really good idea tells a story through its execution. But sometimes an idea is so good you get a whole industry in hot water. Despite a slap on the wrist, I think this was a really good idea. See more of my Perdue work here.

The Crumpled Ball

Sure, this project had star power, rock n’ roll, and over a million views. But it also had a great idea behind it: to get to a really great idea you have to throw some in the garbage.

Some Design Work

There’s over 10 minutes of video that features my design work above; that’s a lot, and its always in motion. So, here is some static work — I wrote most of the copy too.